Web To Print Marketing Solutions
Empower your franchise network with web distributed growth tools
Spectrum’s web-to-print marketing solutions utilize the latest online technology to provide your network a powerful platform capable of managing the distribution and production of your direct mail and marketing materials.
We build each custom branded site to provide an easy way to coordinate and version your direct mail campaigns, promotional advertising, printed collateral, and digital assets across your local or national network.
Key Web to Print Benefits & Features
Direct Mail Campaign Management
Managing and versioning your branded direct mail campaigns all in one online location has never been easier.
Control Your Brand
Maintain your company’s brand guidelines by specifying what, when, and how content can be customized in your marketing. Customized exportable reports are available.
Customized Intelligent Marketing Materials
Enables users to customize content and imagery within marketing materials to the specifications that follow your company’s brand guidelines.
Centralize Marketing Materials
Implement a single web portal that hosts all marketing assets, connects internal systems and consolidates vendor ordering.
Enable Personalized Content
Produce personalized content and imagery within your marketing collateral to improve customer engagement.
Streamline Marketing Process
Streamline marketing, creative, fulfillment, distribution and approval processes to optimize marketing operations efficiency.
Reduce Operation Costs
Save costs by automating marketing processes, streamlining your marketing work flows and reducing obsolete collateral.
Employ Dynamic User Access
Configure user profiles to dictate access to materials, pre-fill marketing templates, determine approval rights and more.
Decrease time to market
Reduce the time required to produce marketing materials by automating work flows and processes.